City of Cape Town

I created comprehensive corporate guidelines for City of Cape Town’s social media pages in 2016. The CI was based on a bespoke illustration style I developed for the City. The illustrations were used to cover a variety of topics featured on the City’s social media pages. Using illustration meant that we could visualise a wide range of content in a consistent style across all their social platforms. Illustrations were rolled out on infographics, Facebook Canvas Ads and Carousel Ads.

Client: Society/King James